est Control Operators of California (PCOC) announced the winners of its first website contest, sponsored by PCOC and Douglas Products. The contest recognized participating PCOC member companies for educating consumers about using structural fumigation to eliminate drywood termites from their homes.
Taking first place was Best Rate Termite Company, based in Spring, Valley, Calif. Proven Termite Solutions, based in San Jose, Calif., received second place, and Thrasher Termite and Pest Control, based in Los Gatos, Calif., was awarded third. Major League Pest, based in Vista, Calif., received an honorable mention.
To enter the contest, companies submitted screenshots of their website pages promoting structural fumigation. A panel of communication professionals judged entries based on how easy it is to navigate through information, the visual and video content, and the depth and quality of the information provided.
Awards included $2,500 toward a paid Google Ads campaign for first place and $1,500 toward a paid Google Ads campaign for second place. In addition, first, second and third place winners received two co-branded Vikane literature pieces from Douglas Products. All four winners were awarded co-branded fumigation facts business cards.
“A company’s website may be the deciding factor whether or not the consumer contacts the company,” said Hannah Strasser, marketing manager for Douglas Products. “The PCOC website contest recognizes California companies that are doing an outstanding job of presenting information about their professional structural fumigation services.”