In follow-up interviews, PMPs were bullish on the future of green pest management. “We definitely know the demand is increasing,” said Darren Van Steenwyk, Clark Pest Control.

Factors like increasing regulations, more effective green products, better technology for monitoring and analyzing pest pressure, and changing consumer attitudes are driving adoption.

“I see massive growth within the next 10 years in the green pest management industry as more individuals adapt to a healthier lifestyle,” said Mark Constantino, Arkadia – Eco Pest Control. He believes the sector has a lot of room to grow as more people become aware of it.

The industry is responding. According to the 2021 PCT State of the Naturals Market survey, a quarter (25 percent) of PMPs said green products would become a more important part of their product mix in the coming year, up from 20 percent who felt this way in PCT’s 2019 survey.

Early on, it took a lot to convince people that green pest management was the real deal, recalled Constantino. “Eleven years ago, people would look at you like you were crazy,” he said of peer reactions at industry meetings. Back then, he also had to give customers extended guarantees to prove the service worked.

Today, it’s a different story. “The future looks bright for the green pest management sector of our industry, and I’m happy to see that. I welcome the competition, just because I think it’s great for Mother Nature,” he said.